Messaging Workshop
Sunday, February 21st, 2010Effective Messaging for Political Campaigns
Getting the right message to the right voters at the right time wins elections. Find your voice to communicate your message to the voters in a way that will make a difference in any campaign. Whether you are a candidate, volunteering for a candidate, or perfecting a campaign for your favorite cause the right message leads to success.
Saturday, March 13
Arizona List presents a unique one day workshop
Open to members only
with
Lisa Grove
of Grove Insight
Lisa Grove has been the lead strategist and pollster for political candidates, nonprofit organizations, corporations and labor unions for over 20 years. She has a reputation for providing rock-solid research, unique insight (hence the company name), and successful messaging, communications and outreach plans. She is known for fretting the details while never losing sight of the big picture. She has conducted much polling in Arizona and offers an in depth view of what matters to Arizona voters and the language they understand from candidates. And she almost always wins!
A political veteran with a deep personal commitment to electing pro-choice Democratic women to office, Lisa Grove–Founder and Principal at Grove Insight is pleased to offer Arizona List a full-day, in-depth workshop on strategic and effective message development. Among other things, Lisa will discuss:
- Developing an authentic, values-based and personal message frame;
- Translating your resume into effective message points;
- Employing contrast with your opponent;
- Identifying and avoiding what is not a message;
- Unique message challenges and opportunities for women candidates;
- Understanding the basics of research and the role it plays in message development;
- Silencing the internal “whispers” that plague women candidates.
Wyndham Phoenix
50 E. Adams Street
Saturday, March 13, 2010
This is a date change!
9:00 AM to 4:30 (Lunch on your own)
Tuition Fee: $50
Must be a current member of Arizona List to register
Space will be limited in this workshop and we expect it will fill up quickly. Reserve your space early!
RSVP to
